Upsell Recommendations Engine

The recommendations engine applies machine learning to autonomously suggest upsells and cross-sells as guests checkout via mobile app or branded web ordering. 

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Automated

Autonomous product recommendations powered by machine learning 

Customizable

Create custom rules alongside the autonomous upsell engine to promote specific items or specials

Frictionless

Recommendations are designed to enhance the ordering experience online and on restaurant apps.

OmerJen

Omer & Jen - Founders, Pura Vida Miami
"The upsell feature delivers us $7,500 in new revenue every month, which is more than the entire platform costs. In addition, the ability to add features like saving customer credit cards, loyalty points and delivery address were vital to our digital success, truly optimizing the customer experience." 

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Drive Incremental Revenue With No Manual Intervention

  Learns from same store sales

The upsell feature analyzes what guests typically purchase together at each individual location to account for any regional-based preferences.

  Accounts for seasonal preferences

The algorithms refresh every two weeks, soIf guests are more likely to purchase cold drinks in the summer and warm drinks in the winter, the upsell engine will adjust the recommended items accordingly. 

  Avoids Replacement Recommendations

Upsell recommendations also factor in what a guest already has in their cart and automatically classifies those items to avoid suggesting replacement items.

Highlight Special or High-Margin Items

While the upsell feature will deliver powerful results without requiring any manual intervention, you can also create custom rules alongside the machine learning algorithms. 

  • Promotions & Specials - if you’re introducing a new menu item or want to promote specific items, you can create your own rules to always recommend those items when they are not already added to a guests cart. 

  • Item Enhancements - drive incremental revenue by creating a manual rule to always suggest certain add-ons when specific items are added to a guests cart. For instance, suggest an espresso shot with certain beverages, a side of dressing for certain salads, or extra meat in a burrito. 
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wing it on

"Simply by turning on the upsell feature we saw an 8.7% take-rate by guests and instantly increased our digital revenue by nearly 4%..."